Frequently asked questions
Answers about ROOT's Revenue Optimization Diagnostic, data and privacy boundaries, engagement models, DIRT intelligence, and how to get started.
What does ROOT do?
We are ROOT (Revenue Operations & Outcomes Technology Incorporated), a healthcare revenue intelligence and operating partner. We connect revenue cycle management, credentialing, practice operations, healthcare technology and DIRT data intelligence so financial findings become accountable action.
What is DIRT?
DIRT stands for Data Intelligence for Revenue Transformation. It is an intelligence capability embedded inside ROOT, not a separate company. DIRT helps connect fragmented revenue signals, identify financial exposure, explain likely root causes and prioritize action that people own.
Who is ROOT built for?
We work with independent physician practices and specialty groups, including behavioral health groups, ambulatory surgery centers, office-based surgery and labs, anesthesia groups, cardiology and electrophysiology practices, and multispecialty organizations.
How much does the Revenue Optimization Diagnostic cost?
The Revenue Optimization Diagnostic is a fixed-fee $2,500 engagement. We confirm scope and payment arrangements in writing before work begins.
Is the Diagnostic free?
No. The Revenue Optimization Diagnostic is a paid, fixed-fee engagement. It is separate from any later managed service, project or MSO recommendation, all of which are optional.
What does the Diagnostic include?
The Diagnostic includes comprehensive A/R and aging analysis; Denial and rejection root-cause review; Workflow and payer assessment; Prioritized revenue opportunity register; Credentialing and reporting visibility review; 90-day improvement roadmap; Executive findings presentation.
What data do you need?
We begin with deidentified operational and revenue-cycle exports such as aging, denial, rejection, posting, credentialing-status, and payment reports. If patient-level data becomes necessary, we first establish an approved secure channel and the required agreements.
Is ROOT only a diagnostic company?
No. We are a healthcare revenue intelligence and operating partner spanning managed RCM, credentialing, practice operations, technology, and DIRT. The Diagnostic is an optional fixed-fee entry engagement.
Do we have to sign a long-term RCM contract?
No. The Revenue Optimization Diagnostic is standalone. Any managed service, project, or MSO recommendation is separate and optional.
How long does the diagnostic take?
The target delivery window is within 14 days after the required, usable data set is received. Timing may change if source data is incomplete or requires remediation.
How is sensitive data handled?
The public website does not accept PHI. Any later PHI-enabled workflow is activated only after the appropriate agreement, access controls, approved storage, and secure transfer process are in place.
What engagement models does ROOT offer?
We offer the fixed-fee Diagnostic, managed revenue cycle management, DIRT data intelligence, scoped projects and automation, credentialing, and a full MSO partnership. Final pricing depends on specialty, volume, payer mix, systems and scope.
Does ROOT guarantee financial results?
No. Revenue-cycle outcomes depend on source data quality, payer behavior, contractual terms, practice workflows, documentation, coding and other factors. Scope, fees, deliverables and timelines are governed by the applicable written agreement.
Can I pay online?
Online checkout is offered only where it is shown on the Pricing or Diagnostic page. Otherwise, request the Diagnostic or book a conversation and we will confirm scope and payment arrangements in writing.
Can I send patient information through this website?
No. This public website accepts deidentified commercial inquiries only. Do not submit patient names, dates of birth, medical record numbers, clinical details, insurance identifiers or other Protected Health Information through forms, email or chat links.
What analytics does this website use?
Analytics stay off until you consent. When enabled, the site may use Google Analytics 4 and ROOT's own first-party measurement of page views, scrolling and clicks. Neither receives names, email addresses, phone numbers, form messages or PHI. You can change your choice at any time from the cookie settings.
How do I get started?
Request the Revenue Optimization Diagnostic or book a conversation. Describe your practice's revenue question in deidentified terms and ROOT will recommend the right next step.
JavaScript is required for interactive features. Email info@rootrcm.com or call +1 (302) 506 4685. Do not send PHI.